Site Assessment

Know the charging demand before you build.

Drop a pin on any location and see how many fast-charging sessions and kWh it can expect each month, and what drives the number.

10,000+
measured sites behind every forecast
40+
data points gathered for every site
100
sites scored in one go
A candidate site near Oslo on the map, with traffic on nearby roads, existing fast chargers, restaurants and hotels
Estimated demand: 1,561 sessions per month, 75% above the median measured site

4 of 5

fast-charging sites underperform.

Once the charger is in the ground, the location can’t be changed.

Read the analysis

Only one hits its benchmark

How sites are chosen today

Most charging sites are still picked by gut feeling.

Location decides how busy a site gets. Yet the process behind most site decisions is manual, unstructured and built on incomplete data.

  1. Pull traffic counts

    From whichever source covers the road

  2. Visit the site

    Look at what is around it

  3. Build a spreadsheet

    Copied and adjusted by hand

  4. Make the call

    On local knowledge and gut feeling

Repeated by hand for every candidate, it takes weeks per site, and there is no common yardstick to compare one site with the next.

With pickel

Choose your next site on data, in seconds.

pickel replaces the guesswork with a forecast learned from fast-charging sites that are already running.

  1. Drop a pin

    Or paste a whole list

  2. Get sessions and kWh

    Expected per month or per year

  3. See what drives it

    Each local factor as a plus or a minus

  4. Compare side by side

    Against each other and the typical site

Instead of gut feeling

See why a site scores the way it does.

The forecast starts from a typical site and shows what each local factor adds or takes away, so you can defend the number in an investment meeting. Pick an example site near Oslo and watch its forecast build.

Map around the Lørenskog example siteMap around the Vinterbro example siteMap around the Nittedal example site

Estimated demand · Lørenskog

0sessions / month

+108% vs a typical site

  • Typical site752
  • Charger power+60
  • EV share in the municipality+23
  • Demand at nearby chargers (5 km)+2
  • Traffic on the busiest road nearby+276
  • Competing chargers (500 m)+67
  • Fuel stations (500 m)±0
  • Hotels (500 m)+67
  • Restaurants (500 m)+237
  • Tourist attractions (500 m)+76
  • Forecast1,561

Traffic on the busiest road nearby: 51,615 cars/day here vs 10,395 at the typical site, +276 sessions a month.

A list of candidate sites scored side by side with expected monthly sessions

Instead of weeks per site

Score a whole list in one go.

Paste up to 100 locations and rank them side by side. Sites that look unlike anything we have measured are marked, so you know where to look twice. Export the results to Excel or PDF for your investment case.

Get started

Make your next
site bankable.

Whether you run chargers, own the land or invest in them, bring a few locations you are considering. We will score them together in a short demo and show you what drives each forecast.